Boston KM Forum & KMPro - NE Chapter Jointly Present
Knowledge Management Reaps Benefits from IT
Innovations in Big Pharma April 24, 2003, 8am -12noon,
at Bentley College, Waltham, MA
Plus - Optional Lunch &
Afternoon Session for Deep-Dive Demonstration of an Opportunity Management
system for licensing and acquisition management (12 – 2:30 pm)
REGISTER
Other New England KMPro Meetings
Learn from experts how core KM competencies are practiced in the fields of bio/pharma research, commercialization, and licensing & acquisitions. R & D is a complex and costly endeavor. How does a project avoid being overwhelmed with redundant or tangential information? How do you manage the quantities of: research data, expert opinions, market data analysis, and licensing potential? How do business units rapidly process information that supports decisions for licensing and acquiring products in the large pharmaceutical pipeline, a major supplement to R & D contributions?
This half-day session features KM leaders who have executed projects that are operating successfully in the enterprise. From Harvey Wiener of Bristol-Myers Squibb we’ll hear how an innovative and practical Knowledge Desktop drives productivity and helps prevent information overload at BMS. Then Mark Gordon of the Knowledge Resource Group will describe how major pharmaceutical clients benefit from Management Informatics – an emerging discipline that provides solutions to knowledge management. It consists of tools and skill-sets required to bring information technology together with people to produce and manage knowledge. The result is solutions to improve internal communications and decision-making related to business development, licensing, and acquisition opportunities.
AGENDA
| 8-8:45 | Registration, Continental Breakfast |
| 8:45 | Program Introduction: Larry Chait, Chait & Associates |
| 9:00 |
Supporting Collaboration in Research and Development at Bristol-Myers Squibb Harvey Wiener, Assoc. Dir. Knowledge Integration Resources, BMS |
|
Introduction: Lynda Moulton, LWM Technology Services |
Co-founder and promulgator of BMS's Knowledge Desktop Program, Harvey Wiener will give an overview of Web gateways that enable teams and communities to collaborate and achieve breakthrough performance. Driving productivity and preventing information overload, the Knowledge Desktop has evolved from grass-roots to a well-established name brand at BMS. You’ll also hear about cultural and technical obstacles and lessons learned. |
| 10:00 | Break |
| 10:30 | Decision
Support and Licensing Prospect Management; How some pharmaceutical companies
drive new business strategies
Mark
Gordon, Managing Partner, Knowledge Resource Group |
| Introduction:
Seth Earley, Earley & Associates |
Applying technology to high-stakes business problems at two major pharmaceutical companies, Mark Gordon has developed solutions to manage the pressure from executives to identify and evaluate compounds primed for commercialization and available for licensing. The business development and licensing groups need informatics-based systems to track and maintain voluminous knowledge-rich communications from experts that support business decision-making. Showing how business needs can be met with creative application of various technologies integrated with existing operations, Mark will lead us through the reasons and thought behind the solutions he designed to be equally user-friendly to scientists, financial analysts, lawyers, and executives. |
| 11:30 - Noon | Question and Answer Period |
Optional Afternoon Session: – Stay for a buffet lunch. Seth Earley will introduce approaches to modeling and mapping business and knowledge processes to drive development of IT applications that support these business goals. Then Mark Gordon will explain and demonstrate an opportunity management system developed by the KRG. This deep-dive examination of technologies integrated for a workable and efficient solution to a high-stakes, high-pressure business process will impress licensing, business, and IT managers alike.
Where: Bentley College, Commons Room, Adamian Academic Ctr., 175 Forest St., Waltham, MA.
Bentley Directions & Bentley Map
Cost: $50 morning session (includes breakfast) $50 afternoon (includes lunch) $75 both sessions
Registration: Click Here to Register
Contact: Lynda Moulton, Director, KMPro - NE Chapter, for more information about the program, or KMPro (www.kmpro.org)
This meeting is being supported
through a donation from SemanTx Life Sciences, a Jarg company. SemanTx provides
the Semantic Knowledge Indexing Platform (SKIP), advanced text mining
software for drug discovery, trials and drug marketing. It recognizes complex
Life Sciences terms in context, and is able to find and record whole ideas,
not simply keywords. You can apply SKIP to: search, database &
knowledge integration projects, and software applications for inferring and
storing knowledge. www.SemantxLS.com